[ATTW-L] The July 2021 Issue of Journal of Business and Technical Communication Is Available

Thu May 13 23:54:52 UTC 2021

Dear colleagues,

The July 2021 issue of Journal of Business and Technical Communication is now available online. Below is the TOC. Best, Jo

Journal of Business and Technical Communication- Volume: 35, Number: 3 (July 2021) <http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOCnKKCz75NtE8ocBCg6CAqe-2FCugUF0L6fSH-2FJokbzAVxQ2E1J15yUu2uxv39-2F-2BNRQpA-3DrWum_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEwOYzPj9VJXSwR4rB3F1Qjn0T3Pf6EeOwUaN4reMwoorcdBnrEb5Pv80bu3M8r5jkwFUMMD7GMcbaiBSv4PhASpcOe2vQw9nkMUYp8CWZ4UPJPQ1utW91fjU3JDeVn-2BxyMBbiT6NXJZDGVrr5-2FFLfneVnYnoC53fBpHiaK4zbwDDeCjGSpqyHgaqE-2BAeCW74-2Bg-3D>
Articles
Genre Change in the Online Context: Responding to Negative Online Reviews and Redefining an Effective Genre Construct on Amazon.Com<http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOClPDDTvVX1K3PJdizCh3SL7TTmmM7nWvFr33Uhfyv6Tkp4z00JYRRkEcEOjhgk2SwD2byVL9AB5r-2BGMNbe-2BLq5bInR7_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEz9JyYliX7KIGvEGHAeuMjWgZleTIb95VIm-2FioqZ6MucNIxhaBAB5vuo0PkPseoAM4NrDvXu2X-2F5b4nN8jthpxo6jB6Y5I2TIfSE-2BT1w9WE8t448DunxtAO8HZdu2QP1ah4UF9Z7CsY2P9McWNvl-2FLloMIM8j9kA-2Fh9kuv4sjfTS2f1ea0W0sZNrStZVpKFa9g-3D> Junhua Wang<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWPBccu2B1YPT7TOFQ8XofAOUXOAQtY18bERef9zxI2kUQ-3D-3DFyv9_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEyhn70-2BMEQjeBUBjBbtqrYRspQwI0XyzTNeVEbi88rfDQ5YL35DJlbHUtmdd8U2irh7RVnCpGPbJGW1OjMl3DeAgC6KrOym5jwm0ZPE3kPFbxyA4JQ4ob6LcDbCn6ALJpHlCGmfd4VJKjd78xfMGgV-2BwzcM-2FI33AH-2F0gFPIumZtJrLBe8jD09fAdLgUJ5LpQRM-3D>
Conceptualizing Empathy Competence: A Professional Communication Perspective<http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOClPDDTvVX1K3PJdizCh3SL7TTmmM7nWvFr33Uhfyv6Tkt2fXePWRtP-2FYWfnMCZVwHYToBJQI3WluHKcBHsbebSL98Gk_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEzMViGDqriLIKLhV7LtvHhaSvdZEbFgTNb6bpbROsDyyRKK491t4HZOwyeelZVXq-2FEcUqcdOBhXym-2B56Yqb97V83oHkoBfKHOF4x7el2jPhvOK0MJayBl1EfGP-2FMFW6RKND2o-2FEg4PJ1bLrSTqRiCdZ8MyOBMRHR9L8izOTNfrevA9mf8Xc9p22QYcX0QLl-2FPk-3D> Melissa Fuller<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWNZOPAe4A4kNpfBq-2BcV8OLUiMZ98GVrSdcpsA4QrEoQ4g-3D-3D8EPq_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEy0dVxxD3DtdDNbQnkxjpkKrXugeJDV-2F8BDemSDgWwP2hC87gxS0yJ2FSd9D1oJ1hzTQsPHEpzY8eTm3NZdjS06HDn97sXVHm-2FWnhhEcohDE3SoSgsGZmpKvITfv-2FKdY0cZeY-2F1-2FG08lnS9Wp7NgndzO-2BCkGplqltmgL3C0k641Vt5Y6IO64zZDVOfd7IIg1kY-3D>, Elanor Kamans<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWN1XBqlmLeF2kSfOLb0jdRX0nsgiUIy999fEGpg8PY00w-3D-3DXeo4_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEx5uO0rs2ZEYgSYIzwHThVo-2FhqBeX1v69Wl9GvpsrJm4FThohDzqmABsErlY8OYfDWMej8JJRH8KoMRVt3Yhz6B6N3sO0vMt6krj3qSkiqthHPCQq-2BYqWukd8xvY5vimTemN-2BJRYp-2BwP8CQpxQoT51KFFuX-2BMwKqWHz8xafdG-2FbwAMycyU4SK9JT7ve3WqS5vY-3D>, Mark van Vuuren<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWMzRraI50JWKXprbvCtkXaV1v4lPduOLIyVpFTT35Ccqw-3D-3DLjXc_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXExsXPp8-2F5c4g-2FPXLYlyOePYboBBsAUGoDXGFRZbHaE6IILDsF01lSC8-2BrDAv3TL66AVJksg0Xj4ySRmjlGKztiE61e02Pt0bZgiS8kqILFKhSgzG7-2FwBU-2FIFWHM0KsZFsNRuwbkbMTPiK8Mf4ZyG9WtJJdIH87hi-2FaiV-2B0EoTpHfv0hbXsBnKMaxmAGYlaGIMU-3D>, Marca Wolfensberger<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWNHWL7k-2Bvui8U1Lu8HAOlupT6TsmS9MeHBjfJzQGiYmYOdcQ6KqpMD1mcoWFe5rBIE-3DIx9e_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEyILUorN-2F16E3Zv-2FeMdvJAXEwgH32LcmMtKZiAod9VAnioZ-2FR-2BadbklUt5BVO4IXEH8OulBwy-2FoU-2F-2Fefj95LJ7NHXtZTcZlJmxcTEVycxX1gOn4TWfG2VJdvSUIcKsSL51GbpCBBsSjGXxUD6F3ac6JhoYNqRulQHddekfd-2Bc1KDiaku8w4bsTJX-2FtgGMUj-2FVg-3D>, and Menno D.T. de Jong<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWO9ebPB-2FLxGGMcm1v-2BPz3k-2F9MNd-2BYu7xZ1H7LS8NxwOjQ-3D-3DRiBs_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXExCJb3cf10kKuW6c2i3ZZnijN2j-2Ftj7QyzQXgVn9m2CiWhrU9fCkmZs5iylFBaPply2hv8SAJ-2BnQqQ8T-2F5fZmamKE-2BYeTSVcY2sucsWEHOwwFPqk06a-2BOHutsnMsbZqcgbBoPoZYvCSVj70pF-2FV2fxUe6iXiX-2BmjDXMfCiHn4-2Fc9xE0Xha5Rh5JSL0rTMbKAEw-3D>
Discursive Communication Strategies for Introducing Innovative Products: The Content, Cohesion, and Coherence of Product Launch Presentations<http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOClPDDTvVX1K3PJdizCh3SL7TTmmM7nWvFr33Uhfyv6TksiGok-2FBzRRGkJe-2FwmP8NdXVbBdNdSa1nDLDWNrIsF2h-aBP_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEwGKw416fLsCv02O-2BjP-2FnhecBcvM-2F14plv0dazaGcEUq6rzDhaZ5lJU19Km5qgDqdR7Ha-2FVyOY6BrJzHY2tgUdKKAK54KTQXWRWOaweSYUW0Vpzn5UapC4UzzhNMSK85NPqTsiHqSVAbEnH7x6tEy99wriE25rhTtJkURwyvy1B8rmh4b42PsA6fJcQWd3aPMA-3D> Huiyu Zhang<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWPOy6YukzljLggHWnwxopkLZnd6pNnq8uqlFdUu-2BZe6oQ-3D-3DyNNO_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEyE8THYHwfGO-2BQjtg5uxDPJdR4Vevf532h8tcirmI-2FRY5kNfBDSyU-2BuqBUcSSFf7qlhIMryYmH3jVR9xqIGxthR1J0-2BJTs-2BGh0UkKyR16obciiuEI7XJFNtx174-2FmIQrrZBBcDwHI3sZhiRc-2F2QOi9HV0YsrV9pPAxZYXkOo7B5gU-2FtbWf-2BNbbIzUTvzqBsZXo-3D>, Yiqun Song<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWM2-2FGwhWAIlJJlOKTGKseDhM5JxYIKIB-2BbNyLNA5RGxrw-3D-3De49M_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEz66DGeuvX6sCy-2B4GMv7UfFeiEFoyZg-2BJ69-2FfUVRJRNR9AcfRT6Lo-2FvX27P-2Flub2iPZrFfMWwhpV3TDzw9lvRZpuNp8wnHzO01M3jIVt-2FairrSs0Ns5vK10uQQjvWgkfgBtlDrz-2BpGzapuTfgHqSLMkqbetiOIEhe4B3ZCqLRgoiMZk09JTD6HijsVNGlMHcNM-3D>, Yuanhong Wei<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWMsC1hcqOoYljPdB0UIhiaPkC8pTYqoYNPJ6ExvKfNBTg-3D-3Dk26z_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEw3m5rPN-2FHOKbDXS2QbaznliUdao5bcjh43oPGbxdhqoTi7aeSAfiCn-2FYBLDC3H5ATYX15KVlnUgzkYdMl75L6ZZ4MBfh-2BXk9IE7lyfY7qPOr5H6-2BwnkQNgfjX0mdvYOJ0XLNnTS3mxnwnebYaoJUQGlKH2tHV-2FnmyQwDmPrIKlOp3LvfbY8OigGLZfnDyOinA-3D>, and Jingjiang Liu<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWNrTmYL-2BdyKQ8cCh5yTeL05MtsYahdqg9H2d2LH8cQpDQ-3D-3DGTTY_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEy-2F8CzfvHabxpkqOwH8WnMrU3-2BD1e1mQtcWj09mxUuA7EDgLGN1NQITx7V471a6m5PiV6pbE8QSgWqoKsBDh85pY89ryfzmjqbxo1aFvZ7Kve27PL-2F8oArtHiuv2eb-2FI5lW5n1QGl8Kk0nTQUjtJOrAWMhkpgbMpQwKRbfwvZ0dlHKjopKhAl6zXrDnuCEZKBM-3D>
Book Reviews
Book Review: Technical Communication After the Social Justice Turn: Building Coalitions for Action<http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOClPDDTvVX1K3PJdizCh3SL7TTmmM7nWvFr33Uhfyv6Tkn3pL5nK8ioCSQG0EHvbex1D917Iy7kuoMoZy-2BtFTGXMDglX_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXExQNsHRWGgZsdjX2KuvqxLmj4mK8EqcQ312OpsVo3JnTKRdpfPqw-2FR-2FiJt1Dmb-2FGKuDeI-2FnqQg-2B7ccCigMApHDvNAqTRfX1AlsXNKTb52cfEMc9ePCFkV6mJpXpczVNpLMoOPqsOT-2BN8vox4-2FMeBSFXKFCkkE-2BZfJXBokvJ6rDw1Tf6AHp3exBRzPIA-2BAVYpuE-3D> Whitney Jordan Adams<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWMG8VUnbSVOGqt5JFxsLjkcD3EKC-2BnWIadq5evhX1Ia1F7fAfFPQhVdcPSNKvMkVOY-3DdseU_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEypiPhiPITdeFqSrwZXTEoRGZpyyPmgGA2ei-2FsVWVTeKONIbcfRJ1Ey0Jr8vOD5-2B2FfUwXBkwoq2idliyec6f359lwvaEeSoto5IA6vFGGFymlb4tlrfTI0rvWHZ6W49H0bIi08Sew0AEe0kUPl7GUlKe3l-2FnTJ4oQVSXmmdsWh2N4OGSYgdR7LywvfsW3JiUs-3D>
Book Review: Landmark Essays on Writing Program Administration<http://el.sagepub.com/ls/click?upn=jzaGsQJhoGeIOmLQbz1SMpGIkp107kQ6WXn94KSDOClPDDTvVX1K3PJdizCh3SL7TTmmM7nWvFr33Uhfyv6TkvIpCWexXlo-2B-2B7GwOpAyf5tFU9lYjSa2qvh-2BISYYyUoR2F0h_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEz2Z1IYyEgdm3zSN6vwb3krK674W9UoXJmza3iHXVkr5nSqNhVa49N5BQa4KIPafB-2BAlsUAhBAGwVYO4O-2BhrcxtoN5JZi5KsBf8WLI2O-2BaXUWW3i3-2BlHXltmVWoxa2iJKbdhIN7ZsdU8nEAxGpmilxKkXy8SNA8IfsxZC9hVzcXVSx67Mcwrh0RwQbMBQZjzaM-3D> Susan Pagnac<http://el.sagepub.com/ls/click?upn=BKftdG-2F681xH37lBnj1ROKeCKio-2FQx6UbnYlrBc1BWPFR8xS8iPDMqTBGG-2BJGpAKFtFXZBZ7IjKMvtVw3YjcdA-3D-3DeI9m_diDGOTYd5VtUVU61sQqLx5YsN6mHIuUCynkRs7FNbzBYoI5beEJhqorgQuaYuy9gBwbqvsGTVmmmfC-2BCxDTFOfRqhFsPTetZngKaRcrtXEx8sUASTWfOhZ951wbLFy3s57-2BG7HjTcp3lNAiK22yChvYatoU8XMWe-2B-2FFdpxajVUsGxQ-2FdbB6kcN5ddUPZmiqxsxh6dQRF6UxCo-2FHgdriDOERUVMYIrfs0ve9e1-2By32s0bhO2J89b7jYuWqmvdiVVa0aB0erYv9YPjDyAJGl447rlHd0JrSgDoS4YjGRJGlqU-3D>

—
Jo Mackiewicz (“mack-uh-which” or “mack-uh-wits”)
Professor and Coordinator, Rhetoric and Professional Communication
Editor, Journal of Business and Technical Communication<https://journals.sagepub.com/home/jbt>
English Department
Iowa State University, 413 Ross Hall, Ames, IA 50011-1201
jomack at iastate.edu

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